The Making Of: New Personalized Stationery Collection Crane Style Now

This post will be the first in a new series called ‘The Making Of,’ in which we show our enthusiasts just how a design or collection became so.

First up, our newest made-to-order collection, Crane Style Now.

personalized stationery collection crane style now

For a while, we’ve offered collections that cater to the enthusiast who is big on style and small on time. The idea being: a few choices — ink color, motif, font — instead of something completely customizable, which, while stunning and very personal, can be a daunting process.

While we wanted to keep the process simple, we also wanted a collection that spoke to today’s trends. And so, our VP of Creative & Product Development, Rachel V. Ivey, and her team began with step #1: The Inspiration Board.
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Etiquette: How to Use QR Codes on Your Stationery

letterpress bar mitzvah invitation with qr codeRecently at the 2012 National Stationery Show, we dedicated one of our storefront windows (prime real estate!) to QR Codes and how to incorporate them into social stationery. Wedding invitations, letterhead, business cards: Why yes, there is a way to include one and still keep that classic aesthetic & craftsmanship Crane & Co. is known for.

In case you’re curious how to do so, we’ve put together this handy QR Code Etiquette Guide. Technology never looked so luxurious.

Have more questions about stationery etiquette & style? Email our Crane Concierge at concierge@crane.com. 

2012 National Stationery Show: Day 3 Recap

While the National Stationery Show is certainly a time for us to show off our new collections as well as old favorites, we also love admiring the wonderfully creative work of our peers and — since they come from all over the world — meeting them in person.

Which is why we were thrilled take part in the 8th Annual Paper Party, which was generously hosted by Oh So Beautiful Paper and Delphine Press.

The party is a chance for stationers, designers, press operators and press to mingle, sip & nibble, and — of course — talk paper. The party was a-hoppin, so unfortunately we couldn’t speak with everyone, but we did get to chat with the lovely folks from The Happy Envelope, Southern Living, Stationery HQ and Mr. Boddington’s Studio.

We must say, it’s quite fun exchanging ooh’s & ahh’s over business cards, sharing favorite design finds from the day and now having a stationery stop in pretty much every city we’ve ever wanted to visit. And what else is fun?

Receiving the Best. Gift Bag. Ever. (We saved the Crane & Co. goodies for the other guests.)
national stationery show paper party gift bagIt was the perfect end to a great show. See you all next year!

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2012 National Stationery Show: Day 2 Recap

crane & co. social media booth national stationery showNormally, torrential Monday rain would make us yearn for one more day to don pajama pants ’til noon. However, despite the need for an industrial-sized umbrella and clunky rubber boots, we were quite excited to get to our booth and let the National Stationery Show goodness begin.

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2012 National Stationery Show: Day 1 Recap

A picture of our Limited Edition print & National Stationery Show invitation

After two days of drilling, assembling, hanging and placing…

It was finally time for some admiring. The 2012 National Stationery Show kicked off today, and New York City’s Javits Center was abuzz with all things paper.
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A Quote for Mother’s Day by Maurice Sendak

where the wild things are book by maurice sendak“Once a little boy sent me a charming card with a little drawing on it. I loved it. I answer all my children’s letters — sometimes very hastily — but this one I lingered over.

I sent him a card and I drew a picture of a Wild Thing on it. I wrote, “Dear Jim: I loved your card.”

Then I got a letter back from his mother and she said, “Jim loved your card so much he ate it.” That to me was one of the highest compliments I’ve ever received. He didn’t care that it was an original Maurice Sendak drawing or anything. He saw it, he loved it, he ate it.”

Etiquette: How to Write a Post-Interview Email & Thank You Note

Navy Blue Thank You Note with Fashion LinerThey liked your resume enough to call you in for an interview: Congratulations! We’re sure you nailed it, but your work isn’t quite done yet. Now, it’s time to follow up.

The Follow-up Email

Follow-up email(s) should be sent the same day to your interviewer and anyone else who was involved in the process (we hope you took everyone’s business card while you were there), from the secretary who scheduled the interview and brought you a glass of water to prospective co-workers who may have popped in to ask a few questions.

  1. This email should be brief: One sentence thanking so-and-so for taking the time out of his/her day to meet with you. Include a detail or two that refreshes his/her memory about the conversation (chances are they had several applicants walk through the doors that day) — a shared alma mater or a shared affinity for U2, for example.  Continue reading

Mother’s Day Missives: Advice from Our Own Moms

Without the help of many outstanding women, Crane & Co. wouldn’t be the esteemed company it is today. She hand-borders personalized notes and cards with meticulous care. She speaks with customers to make sure each and every order is exactly what they’d hoped for and more. They letterpress. They design. They crunch numbers.

In honor of Mother’s Day, we asked our female staffers to recall their favorite quotes from their own mothers, grandmothers & even great-grandmothers. What transpired were missives on everything from fellows and fashion to dreams and decorum.

Enjoy, and Happy Mother’s Day!

Peggy Driggers, Merle Bottoms & Willie Chalker
mother, grandmother & great-grandmother of Gayle Driggers, Product Development
crane & co. mother's day

 

  •  “When you educate a mother, you educate a family.”
  • “Attitudes are more important than facts.”
  • “On a galloping horse, who’s going to notice?”
  • “If two people agree on everything, then one of them’s not necessary.”

From Gayle: “In all my years, I never got a card or letter from my grandmother (Merle Bottoms) on behalf of herself and daddy Jim (my grandfather) that didn’t end with the phrase ‘We love you and are so proud of you.’

This has sustained me and many members of my family during times good and bad. A few years ago, after she died at the age of 97, I scanned an old letter and printed the phrase (on Crane paper, of course) and framed it for my siblings and cousins so we can be reminded of their love for us.”

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Let’s Race! Kentucky Derby-Inspired Stationery

Kentucky Derby stationery and giftsAh, the smell of freshly cut grass, mint julips and, well, that equine fragrance only a rider can love. The Kentucky Derby is this weekend, and we can’t wait to don our favorite hat, fresh from the milliner.

In celebration of all things equestrian, here are our few of our favorite Derby-inspired picks surely to land in your winner’s circle:

1) Leather iPad Sleeve in Dark Brown
The handsome leather of this iPad sleeve reminds us of a most prized saddle, only befitting of the fastest stallion. 4G on 4 legs, if you will.
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Post Script: Oh So Beautiful Paper’s Nole Garey

Whether stationery is your business or your pleasure (or, hopefully, both), Nole Garey’s blog, Oh So Beautiful Paper, is essential reading. Every day the Washington D.C. resident satisfies our appetite for stunning invitations, charming greeting cards, wonderfully unique personalized stationery and anything else fit to be inked. Here, the GW grad talks postage preferences, growing up with creative parents and why it’s important to write to the person you see every day.

Briefly describe your work and its connection with the post.
I am the editor and publisher of Oh So Beautiful Paper. I review submissions of work from independent artists and designers, choose my favorites, then create a post around the submitted work. I always include an introduction with my own thoughts about the work, but I also try to include something from the designer about the origin of the project, including the purpose of the project, inspiration sources, and printing specifications.

When did your interest in paper begin?
I’ve always been interested in design; my father worked as an advertising copywriter and my mother is an accomplished non-professional artist. As a kid, I was exposed to art and design and encouraged to explore creative outlets. Although I studied political science and international economics in college, I took a printmaking course that gave me some basic instruction in screen printing, letterpress, and etching. But it wasn’t until I became engaged to my husband and started to explore the world of wedding invitations that I truly fell in love with paper and the stationery industry.

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