Last month, we received an email with the subject “A special request.” It was from a woman named Jana about her mother-in-law, an avid letter writer named Annabelle.
This week we launched the newest addition to our personalized stationery family, Crane Collection II. It’s an album we’re especially proud of, as it features the exquisite details and impeccable craftsmanship for which Crane has always been known. New motifs and monograms, new patterned envelope liners, a new men’s stationery collection and an expanded selection of business papers are just some of the highlights.
The creative genius behind Crane Collection II is in-house designer Gabby Doane, who pored over our archives for inspiration, perfectly blending classic and new. Below, she explains her design process, her high fashion inspiration and the one piece everyone should have in their stationery wardrobe.
Describe the customer for this album.
Someone who truly appreciates the art of classic correspondence and values the fine beauty of hand-crafted stationery and the exquisite details that are inherent in Crane products.
Where did you draw inspiration from for this album?
Our objective with this album was to re-instate the true essence and feel of Crane Stationery with fine details and exquisite hand-crafted features that its products are known for. Continue reading
For the new graduate, building a stationery wardrobe and learning how to use which types of correspondence when can be quite overwhelming, but, when mastered, quite rewarding. We often get emails asking which types of stationery a new graduate should have in his/her possession. In order of importance, we suggest the following three:
The correspondence card is a flat card that can be used for post-interview thank you notes. We recommend an ecru or white paper color with one’s full name printed at the top. Contact information such as email address and/or phone number can also be included. Your font and ink color should reflect your personal style, however keep in mind that this stationery will often be sent in a professional context. As a new graduate, letterpress or thermograph printing is preferable, as engraving may come across as too extravagant. (Treat yourself to the latter the day you receive a notable promotion.)
In honor of Father’s Day, we scoured the archives for our favorite vintage advertisements that we think the most dashing dads would adore. From business papers to wedding proposals, we certainly thought exquisite stationery was the mark of a true gentleman.
A true gentleman is the marrying type (and marries a woman who writes on Crane).
A true gentleman recites the kind of poetry that demands an audience.
A good business man knows the importance of branding.
A true gentleman reads his correspondence in a top hat and tails.
A good business man corresponds with clients with dignity and distinction.
She’s a nurse, a therapist, a chef, a chauffeur, a teacher, an accountant, and sometimes, even a lawyer (who else could negotiate a cookie out of your sister?). Of all the things Mom is better than anyone at, though, we have to say giving advice is right up there with her peach pie. So, in honor of Mother’s Day, we thought we’d share pearls of wisdom from our own.
Marie Lacey, mother of Katie Lacey, president
The back of one is the face of another… Better to be single than to wish you were… A woman who will tell her age will tell you anything.
Jamie Rufo, mother of Stephanie Rufo, typesetter
Make faces… Play in mud puddles… Take bubble baths… Turn off all the lights and watch lightening storms… Read everything you can get your hands on… Run through snow drifts… Spin in circles and roll down hills. Pet puppies, hold kittens, and talk to babies… Take afternoon naps… Stay up to watch the sunrise… Expect the best from life and that’s what you’ll get.
Marlo Livsey, customer service representative and mother of twin boys
Write down the cute or funny things your children say in a journal with their date and age. It will bring smiles to your faces to remember these moments.
Lorraine Jahn, mother of Sarah Jahn, graphic services supervisor
When you have something you MUST do and really dread, just set your jaw, get your head into it and DO it… Keep a clean kitchen and bathroom. No day starts well if started in a mess… Always have some money set aside, just in case.
And a handful more…
Yumi Harada, mother of Chikako Harada, director of marketing for William Arthur and Vera Wang
Have compassion toward every living thing — they all have feelings… It’s more important to be a better guest so you get invited back… Be sure to send a thank you card promptly*… Sit up straight!
Karen Rosier, mom of Antoinette Hajdas, product development manager
You can’t see a trottin’ horse.
Barbara Sorota, mother of Liz Sorota, vice president of marketing
When you use honey, you catch flies.
Kathy Bourque, mom of Meghan McBrearty, assistant to the president
Always take the high road… Learn to pick your battles.
Meet Laura Brown, author of the newly published book, How to Write Anything, which is a guide to exactly that. From composing everything from a research paper to a recipe, it’s a necessary addition to any proper writing desk. Here, the well-seasoned writing instructor of more than 25 years talks to us about pen pal-ing with Shakespeare, fountain pens and a truly memorable A-.
When did your interest in writing begin?
It started when I was small. I wrote little stories when I was a child, and then when I started having to write at school, I found I really enjoyed it. I was lucky to have some truly inspirational teachers who encouraged me, partly by giving wonderful assignments where we could stretch our wings as writers. I’ve always felt a kind of flow with writing, being in the zone, and that’s very pleasant.
We’re pleased to let you know that our annual Die Sale has arrived! From April 26th through June 30th, we’re waiving the fee — $48 — for engraving and letterpress dies when you order 100 pieces of personalized stationery (notes, correspondence cards, letterhead, business cards and calling cards).
The sale makes gifts for Mother’s Day, Father’s Day and the new graduate quite easy, don’t you think?
Charming Mum: Letterpress Ecruwhite Calling Card
Business-minded Mum: Lettterpress Pearl White Calling Card
Royal Mum: Monogram Note with Border
Modern Mum: Letterpress Pearl White Tiverton Correspondence Card
When San Francisco-based artist and filmmaker Ivan Cash decided to create a project that involved handwriting emails, he figured it would be a one-time experiment. Soon, though, he had so many requests that he had to enlist the help of hundreds of volunteers around the world to help him write. In all, more than 10,000 letters were sent, and Snail Mail My Email has become an annual, week-long event that takes place each November. If you can’t wait that long, however, the project’s letters are also available in book form. Here, Ivan talks with us about his dream Zen pen pal, in-the-moment correspondence and why including plastic dinosaur toys with your notes is pretty great.
Tell me about your snail mail project and how it came about.
I’ve always loved letter writing, but when I lived in Amsterdam during 2011, I found I was working all the time and not writing enough letters. When I quit my job just six months in, I decided I needed a project to help immerse myself back into the world of letter writing. I also wanted to use my skills in advertising to share the magic of snail mail with others.
We often get asked the differences between the various printing processes we use to craft our stationery, especially between engraving and thermography. Of course, the best way to tell the difference is to pay a visit to your local stationer so you can feel the difference. However, below we’ve outlined all of the different processes and what makes them unique.
Engraving is the finest, most distinct form of three-dimensional “raised printing.” No other paper manufacturer offers our engraving quality, craftsmanship and level of service.
As a highly skilled craft dating back to the 16th century, engraving conveys an unspoken message of distinction and timelessness. It has a warmth and elegance all its own. Running your fingers over a piece of engraved stationery reveals the textures unique to engraving — finely detailed, raised letters with slight indentations on the reverse side of the paper. There is no substitute for true engraving.
How it Works